Where does the list come from?

The SAM.gov public entity extract, which the U.S. General Services Administration publishes. We load it and keep the history, so a company's registration date, status and expiry are the registry's own.

The public entity extract is monthly; exclusions update daily. The page says which extract it was built from. Following the feed re-runs the search every week and tells you only about companies you haven't seen.

Does it include every new business in Wisconsin?

No. Only businesses that registered in SAM.gov for federal awards. Sole proprietorships registered under a person's name are left out.

Can I get it as a spreadsheet or into my CRM?

Yes. Once you follow a feed it is a saved search in your account: run it on the Find tab, enrich the companies into a sheet, send them to HubSpot or Salesforce, or take the signals by webhook.

New government contractors in Wisconsin

Every company that wants a federal contract first registers in SAM.gov. This is the list of Wisconsin businesses whose registration is new in the last 45 days, newest first, from the public extract. A new registrant is about to look for proposal help, a capability statement, CMMC and cybersecurity services, bonding and insurance, and a GSA schedule consultant.

41 companies in the last 45 days

SAM.gov extract of 2026-10-04

1
KING ARCHITECTURAL CONCRETE AND CONSTRUCTION, LLC
registered 2026-09-22 · NAICS 238110 · RIVER FALLS, WI · UEI CR3TEKHD4Q41
SAM.gov
2
KEVIN KLAR, DDS, LLC
registered 2026-09-21 · NAICS 621210 · WESTFIELD, WI · UEI HPGQYMS8KGQ5
mywestfielddentist.comSAM.gov
3
PJ S TRANSPORTATION LLC
registered 2026-09-20 · NAICS 484110 · JANESVILLE, WI · UEI XT6SVCNQ3D99
SAM.gov
4
CHIPPEWA VALLEY TREE CARE LLC
registered 2026-09-19 · NAICS 561730 · EAU CLAIRE, WI · UEI XADCL8VP9LL7
SAM.gov
5
EXTENDED ARMS AFH LLC
registered 2026-09-18 · NAICS 623990 · BROWN DEER, WI · UEI SME4W2YEMTK4
SAM.gov
6
HORIZON PROSPECTS LLC
registered 2026-09-18 · NAICS 541611 · WATERFORD, WI · UEI VCFPCN9FTVE8
horizonprospects.comSAM.gov
7
DANTZLER TRUCKING & LOGISTICS CONTRACTING LLC
registered 2026-09-17 · NAICS 561320 · WAUWATOSA, WI · UEI T6AZK5NL8469
SAM.gov
8
DEIBEL LABORATORIES, INC.
registered 2026-09-17 · NAICS 541380 · MADISON, WI · UEI LL4GQALGWDA6
deibellabs.comSAM.gov
9
ICE AGE TRANSIT LLC
registered 2026-09-17 · NAICS 484122 · MARSHALL, WI · UEI T29GXZD7Y3D1
SAM.gov
10
LODGE LABS, INC.
registered 2026-09-17 · NAICS 541511 · MADISON, WI · UEI PL7HEPQWJY61
lodgelabs.aiSAM.gov

41 active registrations match (extract of 2026-10-04). Websites are the ones registered with SAM; registrations without one are listed by name.

31 more in Wisconsin, and the new ones every week

Following saves this search to your account and runs it weekly. You're emailed only the companies you haven't seen (and they reach your webhook or CRM too), and each one comes with its website and ~50 public columns to enrich. The first 10 are above, included; following costs one credit a week.

Create an account to follow Sign in500 credits included, no card.

What each row has

Legal name and DBA
City and state
Date registered
Primary NAICS code
Small-business certifications (8(a), HUBZone, SDVOSB, WOSB)
Website, when the registration has one
Link to the registration on SAM.gov

Who follows this: govcon consultants and proposal writers, cmmc and cybersecurity providers, surety, bonding and insurance brokers, accounting firms that do dcaa-compliant books.

Questions

Where does the list come from?: The SAM.gov public entity extract, which the U.S. General Services Administration publishes. We load it and keep the history, so a company's registration date, status and expiry are the registry's own.
How fresh is it?: The public entity extract is monthly; exclusions update daily. The page says which extract it was built from. Following the feed re-runs the search every week and tells you only about companies you haven't seen.
Does it include every new business in Wisconsin?: No. Only businesses that registered in SAM.gov for federal awards. Sole proprietorships registered under a person's name are left out.
Can I get it as a spreadsheet or into my CRM?: Yes. Once you follow a feed it is a saved search in your account: run it on the Find tab, enrich the companies into a sheet, send them to HubSpot or Salesforce, or take the signals by webhook.

Vetting these companies as suppliers? Programmable Watch re-checks exclusions and the screening lists every day, and SAM.gov registrations with each monthly SAM.gov update, for the suppliers you confirm, and keeps the evidence. programmable.watch

New government contractors in neighbouring states

Other feeds for Wisconsin

Companies that won federal contracts in Wisconsin this month